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insurance branch

An insurance company which operates any retail or service branch for customer interactions.

An insurance company operates in the role of insurance branch when it performs customer services or sales at a particular designated site. An insurance branch is a walk-in facility where customers can interact with service personnel. This is not applied to insurance companies where they occupy administrative spaces which are not open to customers.

The company is connected to the site through face-to-face customer service or sales. The role identifies its public branch activity at that location.

Administrative staff can work for the same insurer in another building without creating an insurance branch there. Access for customers to interact with service personnel supplies the distinction.

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