definition
strict definition
architectural model making
A company which constructs promotional three-dimensional models of a structure.
An architectural model maker is a company that builds models of buildings and/or their surroundings for the promotional purposes of architects or other companies involved in the design, construction or marketing of the building.
The model depicts a building, its surroundings, or both for a promotional purpose. Its creator can work for an architect, a developer, or another company involved with the building.
The model-making assignment is separate from directing a publicity campaign. Creating promotional models does not by itself make the model maker the project's marketing agency.
Related definitions
-
animation design
A firm creating moving three-dimensional building representations for architectural or property promotion. -
marketing agency
A company hired to direct advertising or publicity for a particular product, brand, or property. -
public relations agency
A firm providing publicity, media relations, and public-image services for people or organizations.